The boys are back. Swedish House Mafia have released new music, for the first time since September of 2012.
After posters appeared in Melbourne, Australia of all places, more street marketing was found around the world – most notably a Times Square billboard orchestrated by Spotify. All signs pointed to new music, with all parties associated with the trio getting in on the fun with various social media posts.
The Swedish trio attempted a reunion in 2018 and 2019, with some unfortunate cancellations and COVID wiping any 2020 plans off the table, SHM’s comeback didn’t solidify but that changes today.
Initially it was thought to be ‘Lifetime’ with Ty Dolla $ign and 070 Shake to be released today. Ultimately, the release that saw life was an ID debuted at their triple Stockholm shows back in June of 2019; ‘It Gets Better’. The mainroom hitter was a highlight of the set, being on the minds of fans up until today’s release.
One thing is for sure, this is not the same version that many expected. The drops have been altered, with the first incorporating heavy elements of cowbell and the second opting for a trap structure. The track does still keep the awesome vocals, but it’s just not the same. The song’s simple lyric, “it gets better, baby” is a sample from the 1994 track ‘One More Time’ by vocal group Divas of Color and is a radically revised version of a song the Swedes played live during their 2019 run. A few hours before the release of the track, it appeared on Beatport, with fans rushing to grab a sneak preview. Unfortunately many did not love the new version, putting a downer on Swedish House Mafia’s musical return.
With the arrival of ‘It Gets Better’ today, it paves way for ‘Lifetime’ to arrive next week alongside their performance on Jimmy Fallon.
Alongside the release of ‘It Gets Better’, Swedish House Mafia stated they will have an album out later this year.
It’s an incredible day today as we are gifted with new music from one of the all time greats in dance music. The hype will only grow as we watch closely to see what the Swedes do next.
