Mysterious producer KLOUD has teamed up with Nigerian-Haitian Hip Hop artist Wasiu for a politically charged charity single.
‘MATTER’ is a bold and fearless statement addressing current events related to racial inequalities and injustices with references to the murder of George Floyd, peaceful protests and NFL quarterback Colin Kaepernick’s kneeling during the national anthem in protest of police brutality and racial inequality. KLOUD’s signature abrasive, heavy-hitting analogue production clashes with Wasiu’s advanced flow and conscious subject matter to create the perfect expression of verbal protest. Half of the proceeds from “MATTER” will go to Color of Change and NAACPLDF.
These two artists have excelled in their respective areas and the result of them combining efforts is incredible. Together with the positive statement the track makes, the end result is brilliant.