Fresh off the heels of supporting Kendrick Lamar’s capsule collection with Willy Chavarria, Mitchell & Ness is back with another unexpected collaboration—this time with UK rap sensation Central Cee and the NFL.
As Super Bowl LIX approaches, the iconic sportswear brand has unveiled an exclusive, rose gold-embellished jersey inspired by Can’t Rush Greatness, Central Cee’s recent debut studio album. The jersey not only represents a fusion of sports, music, and street culture but also embodies the album’s core themes—patience, perseverance, and the pursuit of excellence.
This latest drop continues Mitchell & Ness’ tradition of blending high-fashion aesthetics with athletic heritage, making it a must-have for both football fans and streetwear enthusiasts alike.
“We’re excited to collaborate with Central Cee and the NFL on a jersey that represents both sports heritage and contemporary luxury,” said Emilie Arel, President at Mitchell & Ness. “The rose gold details and connection to Can’t Rush Greatness make this a truly special release for fans of both football and street culture.“
The highly anticipated drop will be available first via Central Cee’s SynaWorld platform on Friday, February 7th, at 8 AM PST / 11 AM EST followed by a Mitchell & Ness release on Saturday, February 8th, at 9 AM PST / 12 PM EST.
