After a whirlwind 2021, including a sell-out debut tour and EP release, the enigmatic electronic producer and German artist Edwin Rosen is back and raring to take 2022 by storm, starting with kickstart single – ‘Vertigo’. Channeling this creativity and harnessing his cult following, Edwin has also released a trail of breadcrumbs for his fans to decipher, in order to be able to join an exclusive group on Telegram ahead of the video release. With a teaser having been dropped last week, fans could then enter the password here.
“Vertigo is a song about the feeling, when everything seems to be spiraling out of control, when it’s hard to tell if time is moving fast or slow and how one person can be the thing that makes all of it stop. It’s a song about holding on to exactly that.” – Edwin
An innovative way to reveal and subsequently promote the first single of the year as well as drive traffic towards the premiere of the video. Edwin showcases yet again his ingenuity in order to stand out amongst a highly competitive market. In the age of the NFT’s it pays to be thinking outside of the box, and harnessing new platforms in this way is an exciting talking point to this anticipated release.
