FIVE Music is a significant move for the FIVE brand, which seeks to offer a complete 360-degree entertainment experience to its guests. The brand has always been associated with luxury, and its move into the music industry is no exception. By partnering with Warner Music Central Europe and Warner Chappell Music, FIVE Music will have the resources to create and distribute music globally. The exclusive releases by FIVE’s network of International Superstar DJs across various genres will add to the brand’s prestige and redefine the luxury entertainment industry. The collaboration also marks a unique and progressive approach to the music industry and creates a platform for innovation and creativity.
To kick off the celebrations, FIVE Music – along with Warner Music Central Europe , Dabruck Creative(DC) and FIVE Music’s exclusive music publishing partner Warner Chappell Music – will host an exciting Music Writing Camp from 28th April 2023 to 14 May 2023 at FIVE Palm Jumeirah, Dubai with ace artists such as Robin Schulz, Space Motion, Franky Wah and Alle Farben and renowned writers such as KIDDO, Bully Songs, Gez O’Connell (to name just a few) joining the collaborative in creating the ‘Sound of FIVE’ for a new generation of fans on a global stage.
Fabian Drebes and Doreen Schimk, Co-Presidents Warner Music Central Europe elaborate, “We are excited to work with FIVE Music and to be able to offer our artists and writers an excellent and exciting site to perform, write and produce music. With FIVE Music, Dabruck Creative (DC) and Warner Chappell Music, we are sure to have forged an alliance with a true impact on the international music scene.”
Stefan Dabruck, Dabruck Creative goes on to say, “I am thrilled to work on this exciting project together with my partners – FIVE and Warner Music. I think we have created something extremely special together. We cannot wait to welcome the world’s top songwriters, producers and artists – and I am sure we will listen to some smash hits ‘Made in Dubai’, very soon!“
Aloki Batra, CEO, FIVE Hospitality comments on the new joint venture, “FIVE’s ethos revolves around first-in-class entertainment driven destinations with our unique ‘Vibe at FIVE’ that attracts a global diaspora of music lovers. It made perfect sense for us to align with global musical giant, Warner Music Group when expanding our signature label, FIVE Music.
Kabir Mulchandani, Chairman and Founder, FIVE, summarizes, “From beachside to rooftop, there’s no doubt that music runs through FIVE’s DNA and therefore we can’t wait to continue growing this division of our evolving portfolio to flourish alongside such a longstanding and respected musical hit maker.”